From an unexpected notice of the company C. for the LCK Summer 2024
As it is known, a while ago, the LCK's copyrighted parties in Vietnam no longer allow individuals or collectives to arbitrarily organize Viewing Party sessions and use broadcast channels (paid copyright fees) to serve the audience. This has made many LCK fans in Vietnam very sad because they cannot watch the favorite teams at the Korean League of Legends tournament. However, even in that context, one of the leading cinema brands in Vietnam is the company C. entered and promised to bring the premiere of matches at the summer LCK 2024 from the playoffs round for Vietnamese audiences.
Information has made many LCK audiences in Vietnam very excited
No need to say, this information has made many LCK audiences “open the flag in the abdomen”. Everyone knows, the cinema cluster of C. is the most advanced theaters today. Experiencing the intense matches in a screen of the cinema is the previous story only in the viewing party. Now there is a famous unit that stands out to sponsor will be an important move to enhance the Esports and League of Legends in particular in Vietnam. Only thing, after that, then genuine C. This has a country that goes “straight into the ground”.
Many viewers used to be very excited about the prospect of watching LCK LCK playoffs in 2024 in theaters
To the move “anger” LCK fans in Vietnam
Accordingly, firm C. issued a card called “travel card” in the form of box cards carrying corner cards of the players. Perhaps those who regularly track Kpop idols are no stranger to this type of card. However, the first problem lies in the price when the price for these travel cards is up to 200k (more than 3 times more expensive than the ticket price of a normal blockbuster movie). And according to the cinema C. said, the bills to buy a passport card is also tickets to the theater to watch the matches.
The company issued an additional passage card instead of tickets to watch the match with the accompanying items are the corner cards of the players
And the second problem, the corner cards of the player accompanied by this passport card are of all 10 teams. For an average of 5 players per team (excluding the reserve players can also be printed with this type of corner card), there are 50 players. The ratio to get a favorite player's card will be 1/50. If any fan supports the whole team, it will probably increase the rate to the peak, about 1/10. But if you are just a hard fan of a certain player in a team, even just supporting one single player (such as hard fans Faker), the ratio of Faker's card is also very small.
But even the players of the teams have been eliminated, the percentage for the audience to have the card of their favorite players is very low.
The action of C. is considered to be a “money” of LCK fans in a way that makes the community extremely indignant. Right below the post, many viewers announced that they would not hit theaters. Some also admit that they are really disappointed while eagerly waiting for the matches watching in the theater that now pity … at home.
From excitement and hope, the audience turned to disappointment
Currently, the cinema C. or the parties Riot, LCK also do not have any move about the incident. But if the negative reactions are too much, perhaps this cinema cluster must recalculate its policies, especially when only about 1 week left is the matches of the LCK LCK Summer 2024 round will officially start.